On behalf of an organization supplying IT-related products or services, including commercial, industrial, scientific, entertainment and gaming systems, the coordination of all promotional activities to one or more clients to achieve satisfaction for the client and an acceptable return for the supplier; assistance to the client to ensure that maximum benefit is gained from the products and services supplied.
Account management: Level 6 Initiate, influence
Builds long-term, strategic relationships with the largest client organizations (internal or external). Maintains a strong understanding of the clients’ industry and strategy. Encourages and assists clients in the formation of IT strategies, providing them with access to senior management and subject experts in the supplier organization and elsewhere.
Acts to ensure that clients are offered products and services in line with the strategy. Manages colleagues in their dealings with clients; initiates procedures to improve service to and relationships with clients. Oversees the management and planning of business opportunities. Influences the development and enhancement of services, products and systems.
Account management: Level 5 Ensure, advise
Oversees the organization's promotional/selling activities to one or more clients, to ensure that such activities are aligned with corporate marketing objectives. Approves medium-scale proposals to clients. Negotiates with client representatives at senior levels on both technical and commercial issues. Ensures that organizational policy and strategy is adhered to. Provides informed feedback that contributes to promotional strategy and to product development.
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